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Press Release - June 14, 1996
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June 14, 1996 For Immediate Release Kinesis Corporation Kinesis launches a new ergonomic keyboard - at the lowest price ever. June 14, 1996, Bothell, Wash. -- Kinesis Corporation, the leading developer of ergonomic computer keyboards and keyboard accessories, announces the release of a low priced ergonomic keyboard with a retail list price of US $225. The new Kinesis Essential ergonomic computer keyboard gives users ergonomic and productivity benefits which have not previously been available at this price. The Kinesis Essential keyboard is a trimmed-down version of the company's flagship Kinesis Model 130 ergonomic keyboard. According to company President, William Hargreaves, Ph.D., "We have created a keyboard which incorporates the core ergonomic features that set Kinesis products apart from other ergonomic keyboards, and have brought it to market at a much more affordable price." In order to account for the lower price, key remapping and macro programming features have been omitted in the Kinesis Essential keyboard. However, an upgrade option will be available for users who decide they want on-board programmability at a later time. "The Kinesis Essential keyboard is targeted for the broad market of home office and business computer users who want more comfort and productivity, but who do not need the extra flexibility afforded by on-board programmability. The Kinesis Essential's ergonomic design features also provide valuable protection against known risk factors associated with carpal tunnel syndrome and tendinitis," says Dr. Hargreaves. Specific risk factors which Kinesis keyboards minimize include ulnar deviation, wrist extension, radial deviation, pronation, and excessive force -- common risks which affect keyboard users. "Our company was built on the premise of creating the highest quality ergonomic solutions for today's computer needs. I am really gratified when our customers tell us how they have benefitted from using Kinesis Keyboards, and how our products have saved careers and increased productivity," says Dr. Hargreaves. Kinesis keyboards have received national recognition for their ease of use and protection against ergonomic risks. Findings from a major study, conducted by Global Ergonomic Technologies laboratories, showed that Kinesis keyboards provide a 23% - 65% reduction in risk postures over traditional-style keyboards. Historically, Kinesis keyboards have outperformed all other keyboards in controlled studies. All Kinesis keyboards offer an embedded ergonomic 10-key pad for number intensive users. When the 10-key pad is used with an optional foot-switch, benefits include increased productivity and comfort. Kinesis keyboards can operate on Macintosh and Sun platforms via an optional interface device. The Kinesis flagship model 130 keyboard offers full on-board programmability and has been available since December 1995 for a retail price of US $275. Kinesis' patented keyboard design has been in production since 1992. Kinesis Corporation is a privately held company headquartered in Bothell, Washington. The company was founded in 1991 to develop ergonomic computer products which improve health, comfort and productivity for computer users. |
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